Your GA4 analytics include humans, search crawlers, AI agents, scrapers, and malicious bots. GA4 cannot clearly show you which is which. This distorts the metrics your agency relies on to make decisions. BotLens shows you what’s actually behind the traffic. GA4 wasn't designed to give you this distinction. BotLens is.
Create Your Account Use this form to create your Master Agency Credentials during your free 30-day audit.
Choose Your Installation Identify your best installation method. Get instructions tailored to your client's tech stack. Setup takes roughly 30 minutes and is fully guided step-by-step.
7-Day Silent Baseline BotLens runs invisibly alongside your GA4 setup — 100% untouched tracking while we score your data integrity.
Analyze the Data in the Dashboard BotLens runs invisibly alongside your GA4 On Day 7, or sooner, view your dashboard. You can get actionable steps to get your site ready for AI traffic and shoppers.
A client installed BotLens on the eve of their massive branding campaign. By the second day, we labeled 40% of the traffic from a paid display campaign was automated and fake! They paused the spending, redirected the budget to a campaign with 0 bot traffic and continued their paid media strategy with our monitoring in place.
Runs in parallel — never blocking your client's critical rendering path.
Designed to stay off your site's critical rendering path.
Your existing GA4 tracking remains 100% untouched throughout the entire audit period.
Everything to know before you start your free 30-day BotLens audit.
See exactly how much of your client's paid ad spend is being consumed by non-human traffic — broken down by channel, campaign, and bot category.
A clean, bot-filtered view of your client's true audience — the baseline every optimization decision should be built on.
Understand which channels are delivering real human sessions vs. inflated bot-driven numbers that distort your attribution models.
A breakdown of how many GA4 Conversions are human and how many are bots.
Identify which traffic sources are AI-driven crawlers vs. genuine human searchers — critical for accurate SEO and content performance measurement.
A single composite score summarizing the overall reliability of your client's analytics data across all tracked channels.
Validate whether your conversion events are being triggered by real users — or whether bot activity is corrupting your funnel data.
Your cart-to-checkout-to-purchase funnel split human vs bot at every step. See how much bot noise inflates your upper funnel and what your real human checkout-completion rate is.
Manage the client property from a single secure control panel throughout your 30-day audit period.
Full access to all eight reports — including the Paid Media Bot Tax Table and Human-Only Traffic Matrix.
Installation instructions tailored to your client's specific tech stack and CMS.
Enterprise-grade account security. Your data and your clients' data are fully protected.
